Assessing the Brand Value of the Indian Premier League

Sep.21 — Santosh Nagalingaswamy, senior adviser of valuation services at Duff & Phelps, discusses the brand value of the Indian Premier League, the challenges the team is facing due to covid-19 and the pullout from Chinese advertisers. He speaks on “Bloomberg Markets: Asia.”

Leave a Comment

Your email address will not be published. Required fields are marked *

Scroll to Top